A New Way to Sell: One Cisco

212 Degrees, the boiling point, is when the action happens.

One Cisco empowers sales teams with the right messaging to make action happen.

The new One Cisco messaging framework helps sales representatives discuss Cisco's unique value and simplify our complex product portfolio. Rather than selling products, the new One Cisco messaging framework helps us talk to our mutual customers about their challenges, how we can help address and limit their vulnerability to risk, and how solutions across multiple Cisco platforms and technologies can help accelerate innovation and drive business outcomes.

By using the One Cisco approach, you can focus on customer outcomes rather than products, positioning yourself as a business advisor. Addressing customer challenges will also open doors for cross-sell and up-sell opportunities, helping you achieve your sales goals.